Six for Six at the 2026 Transform Awards North America
The Transform Awards North America announced its 2026 winners this week at the Edison Ballroom in New York. Starfish went in with six shortlists and came out with six awards: two Gold and four Bronze.
Gold, Best Digital Transformation, for Primary Wave Music.
Gold, Best Visual Identity from the Public Sector, for Gotham Foundry.
Bronze, Best Place Brand, for VGPS.
Bronze, Best Visual Identity from the Education Sector, for Covista.
Bronze, Best Visual Identity from the Lifestyle and Wellbeing Sector, for ApolloCare.
Bronze, Best Visual Identity from the Property, Construction and Facilities Management Sector, for 225 Park Ave South.
The Transform Awards judge brand development work on evidence rather than taste, which is the part worth saying out loud. Entries are assessed on the problem the brand faced, the thinking that answered it, and what changed afterward. Six entries, six placements.
That last point is the one we would underline. Place branding, music, education, healthcare, property and the public sector have almost nothing in common operationally. What travels between them is a method: get to what is actually true about an organization, express it so the meaning holds wherever it lands, and build the system that keeps it holding. It is the same discipline whether the audience is a prospective student, a tenant, a listener or a machine.
These six bring the two-year total to eighteen Transform Awards.
Thank you to the clients who trusted this work, and to the Transform judging panel.
See the full 2026 winners list
Starfish is a Branding and Creative Agency that builds brands with the soul to move people and the coherence to govern AI. Its expertise in Brand Experience is what enables it to lead in AI Brand Strategy.
