Attention, Acquisition, and Loyalty are Earned Through Differentiation, But Kept Through Integrated Experiences.

Trust is the currency of financial services, and it must be continuously earned. We craft financial services brands with greater insight and effectiveness through brand strategy, marketing, and design that signal credibility, innovation, and long-term value.

From leading financial institutions to fintech innovators, we build brands that earn trust and signal long-term value.

AST
CIT
Principal Financial Group
Nationwide Insurance
Cornerstone
StoneX
Guardian Life Insurance
Trustmark

Why Starfish

Proprietary brand strategy frameworks and methodologies for Banks, Fintech & Asset Managers

Uncover the distinct DNA that is at the heart of the firm and utilize modern design systems that elevate identity and perception

Expertise in balancing innovation with trust and compliance

Branding, marketing and messaging that creates differentiation and simplifies complex financial offerings

Our Services

At Starfish, we offer a comprehensive suite of services designed to empower our clients and drive success in the financial services industry. From strategic planning to execution, our team is dedicated to delivering results that exceed expectations.

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New York City, HQ

  • 138 West 25th Street, Floor 7
    New York, NY 10001

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