Digital & Social

With teams of designers and writers as well as channel and media experts, we help every brand and organization effectively and impactfully use digital and social channels. Our holistic approach to digital advertising services ensures that your brand message is consistently delivered across platforms while optimizing each channel’s unique capabilities and audience behaviors.

Social Media Strategy & Execution

Our social advertising services go beyond creating posts and running ads. We develop comprehensive social media strategies that align with your business objectives, whether that’s building brand awareness, driving engagement, generating leads, or boosting conversions. Our social media advertising services encompass content creation, community management, paid media optimization, and performance analytics to deliver measurable results.

Data-Driven Campaigns

What sets our digital advertising services apart is our commitment to data-driven decision-making. We continuously monitor campaign performance, audience insights, and platform trends to refine our approach and maximize your return on investment. Our agile methodology allows us to quickly identify opportunities and pivot strategies to capitalize on what’s working best.

Award-Winning Work That Delivers Results

Here are just a few examples of our successful digital advertising services and social media advertising services:

• NYC.gov: We executed over 100 campaigns and created 5,000 unique digital, social, and electronic ads, including influencer-led platforms that significantly increased citizen engagement with city services.

• Hologic: We created a brand identity and helped launch a global campaign that started at The World Economic Forum, leveraging sophisticated digital advertising services to build awareness among healthcare decision-makers worldwide.

• Contrave: For this weight loss medication, we created unbranded and branded digital and social campaigns that navigated complex regulatory requirements while effectively communicating key benefits.

• Vyleesi: For this women’s sexual health medication, we created an impactful influencer-driven campaign through our social media advertising services, breaking taboos and creating authentic conversations.

• Izzo: For this start-up toothbrush, we created influencer films, a robust social media campaign, and a following through integrated social advertising services that positioned the brand as an innovator in oral care.

• Professional Services: For a host of consulting/advisory and legal professional service firms, including PwC, LEK, Navigant, and Winston & Strawn, we documented partner experiences to elevate their brand expertise across channels using targeted digital advertising services.

Comprehensive Digital & Social Capabilities

Our full suite of digital advertising services and social media advertising services includes:

• Campaign strategy and creative development
• Platform-specific content creation
• Paid media planning and buying
• Influencer identification and partnership management
• Community engagement and moderation
• Analytics and performance optimization
• A/B and multivariate testing
• Social listening and trend analysis
• Competitor and industry monitoring

Staying Ahead of the Curve

The digital landscape evolves rapidly, and our team stays at the forefront of emerging platforms, technologies, and best practices. Our social advertising services adapt to algorithm changes, new features, and shifting user behaviors to ensure your brand maintains its competitive edge in the digital space.

Ready to elevate your brand’s digital presence? Contact Starfish today to learn more about our digital advertising services, social advertising services, and development process.